Atari 2600 My Play Watch + Free Limited Edition Band

Introducing the Atari 2600 My Play Watch – a timepiece that blends nostalgia with cutting-edge technology. Designed with fans in mind, the stylish watch allows you to play four classic Atari 2600 games right on your wrist: Centipede, Missile Command, Pong, and Super Breakout. The crown and button have been customized to look and feel like classic controller buttons, and the rotating crown operates like a paddle controller. Every watch includes two interchangeable bands with graphics on both sides. Those who pre-order from Atari.com will also receive a third, exclusive, BONUS watch band, inspired by Missile Command.

Designed with Selective Tech, the My Play Watch has all your favorite smartwatch features without the data tracking and distractions. No Bluetooth and no Wi-Fi means freedom from nonstop notifications. Your My Play Watch will never update and therefore never become obsolete. Keep your fitness goals on track with the Fitness Arcade interface inspired by the 2600. The built-in fitness tracker monitors heart rate, steps, and calories burned throughout your day.

Available for pre-order. Shipping begins in July. Canadian shoppers can pre-order here.